2 comments on “My conversation with Laura Rowell Sustainability Expert for Sonoco Paper Company

  1. This is great Jed! I learned so much that I did not already know – excellent reportage.

    I think your point about self-referential progress is an important one and points to the robust lack of vetting and policing around how corporations portray themselves and their products.

    I’ve been meaning to share this article with the class but I think it’s applicable here in terms of how difficult this move to “sustainability” is and the collateral difficulty of determining how much of it is real and how much of it is greenwashing:

    http://www.nytimes.com/2015/11/22/business/unilever-finds-that-shrinking-its-footprint-is-a-giant-task.html

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